Visualizing your Visitors
August 6th, 2007
Have you ever taken a look at your Google Analytics (or other site tracking) data and just felt overwhelmed? I know the feeling, there is so much information that it’s hard to digest it all and make reasonable decisions about how to manage your website based on this data.
I was stumbling this morning through the [...]
Software Design
June 15th, 2007
I can’t tell you how many times I’ve heard “I don’t have time to design it, we just need to build it!” from customers. The go-go-go mentality associated with technology development can be hazardous to the health of all businesses.
If developers are rushed into developing a project before they know what it is they are [...]
Sticky Eyes
June 3rd, 2007
Create a website and they will come!
Okay, well this really isn’t true, is it? First we need to let visitors know we exist through search engine optimization (SEO) techniques. Second, we need to keep the visitor on our site once they get there.
We know you are tracking your traffic as we’ve talked [...]
Visual Merchandising Online
May 15th, 2007
How do you get the point across on your website without overwhelming your visitors? Consider the old adage that “less is more” when it comes to website design.
When developing your website design, first determine what are the top 5 goals of your website. Sell your product? Educate the visitor on your service offerings? Provide directions? [...]
Building Your Website
May 5th, 2007
Getting online with a new website is not as hard as it once was. Many online services exist to let you create your website fast and easy without having to know any html. While most people think that blogs are reserved only for people who want to make an online journal, today many of [...]