Growing website traffic is like growing your business, it’s not easy. BUT, you can do it with a little hard work, knowing your market and getting help with various online marketing tactics. So let’s cut to the chase! The top 5 tips I recommend to implement and test are listed below.
Top 5 Tips to [...]

I love having events to look forward to, and as my business partners know I also love change and learning new things. My vacation with the kids to La Jolla, CA is coming up soon. It’s the next thing on the horizon to look forward to, but being in Internet Marketing keeps one always on [...]

Link Building is the term used to describe the creation of in-bound links to your website for the purpose of increasing visitor traffic to your site.
Search engines, like Google, see these in-bound links and consider them to be an endorsement of your site by the linking website. If the sites endorsing you are high [...]

Have you ever taken a look at your Google Analytics (or other site tracking) data and just felt overwhelmed?  I know the feeling, there is so much information that it’s hard to digest it all and make reasonable decisions about how to manage your website based on this data.
I was stumbling this morning through the [...]

Lately I’ve started wondering if AA will accept Google Adwords Addicts? One of my clients, Kazootoys.com has over 5000 toys they sell, so you can imagine how many keywords we track and manage for them! Morning, noon and night, I find myself checking the statistics to see if I’ve improved my “click thru rate” or [...]

It takes more than some hammers and nails to build a reputable, long-lasting brand.  We don’t call it a “tissue”; we call it a “Kleenex”.  We don’t call it a “soda pop”; we say let’s get a “Coke”.  How do the most well-known brands do it?  They give customers products that they want, they make [...]

When blogging first started up, I thought who really cares! I couldn’t have been more wrong! Blogging is hot and here’s why. Blogging with the help of RSS feeds has allowed specialists, and the not so specialists in every topic imaginable to get their knowledge, opinions and thoughts syndicated to people that are interested. It’s [...]

Before you decide you want to keep all your profit margin to yourself, consider the value of a good Affiliate Marketing program.  Eyes on the internet go to many different websites. You cannot guarantee that a visitor will land on your site when they want to buy a product like yours. It is much more [...]

As the saying goes:
Every happy customer will tell 3 people, every unhappy customer will tell 15 people.
It pays to ensure you have a happy customer because a happy customer be your most lucrative salesperson!  Keep your customers happy by providing a fast, easy to use website, providing responsive and helpful customer service, and dealing [...]

Rat tat tat on the drum… yeah… turn the beat around….well, that’s not really where I was going with this post
Test, analyze and tweak (TAT) are the 3 words to keep in mind for constant improvement to your online marketing. Online, whether on your website, blog, or email, is such a [...]